Most storytellers will tell you the best place to start is at the beginning. Most storytellers would be wrong. True, that’s where you’ll want your readers to begin, but for something as important and resource-intensive as an ebook, as the author and publisher, you’d better start at the end. More specifically, what do you want your ebook to accomplish?
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If you are in sales you are well aware of weekly sales review meetings and, numbers countdown begins every week of every month at your week. The painful but real aspect of sales that just never changes. It essentially boils down to two things: numbers and time.
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Inbound vs Outbound Marketing - How to select a winner! To develop an effective marketing strategy for your business, you should have a solid understanding of both. It boils down to what is best for your business
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The explosion of digital communications has significantly changed how we buy stuff. And by "we," we mean everybody. From teenagers to retirees. From procurement managers to IT committees. Consider this:
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Social media is everywhere. For many people, social media is used daily for entertainment, socialization, and even news consumption -- myself included.
Additionally, over the last two decades, it has risen as one of the primary marketing channels.
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