The current coronavirus Covid 19 pandemic has created an unprecedented situation globally and has forced us in charted - – certainly turbulent – waters in personal and business lives. In this difficult time, we all are wondering how we operate as businesses and communities.
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Most storytellers will tell you the best place to start is at the beginning. Most storytellers would be wrong. True, that’s where you’ll want your readers to begin, but for something as important and resource-intensive as an ebook, as the author and publisher, you’d better start at the end. More specifically, what do you want your ebook to accomplish?
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If you are in sales you are well aware of weekly sales review meetings and, numbers countdown begins every week of every month at your week. The painful but real aspect of sales that just never changes. It essentially boils down to two things: numbers and time.
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Growth Strategies for 2020 - B2B Sales Framework Flywheel
As a sales professional and entrepreneur, I know funnels inside out and have used for good 18 years of my sale and marketing career, they are what convert leads into customers.
However, over the last few years, the relevancy of the funnel seems to have slowly died out, leaving room for a new, strategy to take its place.
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The "SMART" acronym stands for "specific," "measurable," "attainable," "relevant," and "time-bound." Each SMART goal you create should have these five characteristics to ensure the goal can be reached and benefits the employee. Find out what each characteristic means below, and how to write a SMART goal that exemplifies them.
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The first marketing email was sent in 1978, resulted in $13 million in sales, and kicked off what has become one of the most highly used marketing channels even to this day. Given its early beginnings, email isn’t as shiny as some newer channels like messaging and social, but it is an effective way to build an owned audience that gets results.
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