Leveraging inbound marketing for edtech. EdTech is new FinTech, global report predicts EdTech spend to reach $252bn by 2020 (EdTechXGlobal Releases Key Market Drivers in international EdTech). It is one of the fastest growing market segment globally and now is the time to develop a sound marketing strategy that ensures your company is ready to assert a little of that market. Leveraging Inbound Marketing Tactics
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BigTech companies like Amazon are slowly establishing a presence in the insurance industry. Almost 30% of customers globally would be willing to buy insurance from BigTech firms like Google and Amazon, and insurance companies are still playing catch-up when it comes to delivering technology-enhanced customer experiences.
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The P&C sector has been witnessing slow but resilient growth in premiums, with the real premium growth rate stabilizing gradually after the financial crisis. However, in 2017, there was a decline of 0.5 percentage points in the real growth rate of premiums and profitability also trended down for the third consecutive year.
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The internet has changed everything from how we communicate to how we learn -- and especially, how we shop. As a buyer, the internet has made life much easier, however, salespeople don’t always feel the same way.
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The banking and insurance industries are embracing blockchain with open arms. According to the SAP Digital Transformation Executive Study, executives in banking and insurance plan to more than double their investments in blockchain by 2019.
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